Why send that email anyway?
Simple: because I care about doing email marketing the right way.
Over the years, a lot of time was spent observing what works and what doesn't. From this, Send That Email found its purpose: to propagate expert knowledge and best practices, and become an industry leader.
effective communication
Big marketing agencies are known to struggle with long chains of communication and administrative expensive overhead, which is ultimately baked into their prices. Send That Email exists to provide lightweight ease and transparency.
thought leaders
Too often we found ourselves having to align client expectations with the realities of email marketing. Send That Email's purpose is to change an antiquated paradigm by incorporating modern best practices; to the benefit of both brands AND their customers!
comprehensive solutions
It's easy to send an email. It's much harder to get strategic value out of it. Send That Email believes in the larger picture. Seeing beyond individual efforts and across channels gives brands harmonious foresight.
customer-centric
Nobody enjoys irrelevant messages. That's why it's called spam. Providing value to your audience is at the center of everything we do. When customers are happy, brands win.
Who sends that email?
Having experienced first-hand the misalignment between the increasingly important need for relational marketing solutions and the conventional structure service providers offer (i.e. freelancers and agencies), Send That Email aims to bridge the gap by connecting with brands that can adapt to new paradigms about how email marketing services should be carried out in order to provide success in the long-run.
Mathieu Lapointe
Hi, I'm the face behind Send That Email. I enjoy an active lifestyle and new discoveries.
